What happened to Lootmaar?

The last update made to our subversion log was in November 2008, which means that it has been exactly one year since we stopped active development on Lootmaar. I haven’t written about Lootmaar in ages, and the truth is I didn’t quite know what to say. Is Lootmaar dead in the water? Is Lootmaar changing its business model? Why aren’t there any items listed? Deep inside, we knew what the right answer to each of these questions was, but saying it out loud seemed like an admittance of failure and so we continued plouging cash in an attempt to convince ourselves that the business will take-off. We are the mere cusp of the hockey stick. Another five lakh rupees and we would made it.

We were going through a case of entrepreneurial delusion, or in management terms “commitment to a losing cause”. In the next few posts, with the clarity of hindsight I’ll tell you what happened, where we screwed up and what now.

-Adnan

Tags: Entrepreneurship, lessons learned, The Lootmaar Story

This entry was posted on November 05th, 2009 and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or Trackback from your own site.